Brand Resources & Identity

Resage Brand Assets & Guidelines

Official logos, color palette, typography guidelines, and design assets for Resage. Free to download for press, partners, and community creators.

Identity

Brand Naming & Philosophy

The name Resage is intentional in its spelling, capitalization, and philosophy.

Spelling & Case

Resage (capitalized in prose)
All-lowercase “resage” is reserved strictly for the vector wordmark and logo lockups.

Etymology & Origin

re(ad) + sage
The “sage” refers to the thinkers and authors of the books you read, not the AI itself. The AI is a quiet, attentive reading companion that learns how you read.

Creator & Domain

Ming Lei (Independent Developer)
Official domain: resage.app

Assets

Official Logo Collection

Select different background chips to preview each logo on light or dark surfaces. Click the stage to copy the background hex value, or download SVG vector and high-resolution 2000px PNG files.

Resage horizontal logo lockup Click to copy #141814

Horizontal Lockup (Primary)

Primary brand representation. Used for navigation headers, websites, press articles, and co-branded banners.

Background:
Resage vertical logo lockup Click to copy #141814

Vertical Lockup (Stacked)

Centered leaf and wordmark. Ideal for app launch splash screens, login covers, book cards, and vertical banners.

Background:
Resage wordmark Click to copy #141814

Brand Wordmark

All-lowercase “resage” set in Schibsted Grotesk (weight 640, tracking -0.035em). Zero font dependency.

Background:
Resage leaf symbol Click to copy #141814

Leaf Emblem (Turned Page)

A sage leaf that doubles as an open book page being turned. Used for favicons, avatar badges, and tiny spaces <24px.

Background:
Resage App Icon Click to copy #141814

Application Icon

Official squircle application icon for macOS and iOS, App Store listings, software directories, and dock representation.

Theme:
Standards

Logo Usage Guidelines

Consistent application preserves brand clarity, recognition, and visual harmony across all touchpoints.

01 / CLEAR SPACE

Clear Space

Always maintain a clear space surrounding the logo equal to at least 1/3 the height of the leaf symbol. No other typography, graphics, buttons, or edges should intrude into this zone.

02 / MINIMUM SIZE

Minimum Size

On digital screens, the horizontal lockup should never be rendered smaller than 100px in width (24mm in print). For spaces below 24px (such as browser tabs and menu bars), use the single leaf symbol.

03 / CONTRAST & SURFACE

Surface Contrast

Use the standard logo (dark text) on white or light paper backgrounds. Use the reversed logo (white text) on dark surfaces or solid Emerald Green backgrounds. Avoid low contrast pairings.

Unacceptable Usage & Mistakes

✕ Distorted logo example

Do not stretch, squeeze, or alter the aspect ratio of the logo.

✕ Recolored logo example

Do not change the official colors or apply unapproved hues.

✕ Shadowed logo example

Do not add drop shadows, outer glows, strokes, or 3D bevels.

✕ Rotated logo example

Do not rotate, slant, tilt, or orient the logo diagonally.

✕ Busy background logo example

Do not place the logo on noisy, patterned, or busy backgrounds.

✕ Low contrast logo example

Do not place the logo on surfaces with insufficient contrast.

Palette

Brand Color System

Resage uses a calm, pure-black liquid-glass shell paired with vibrant signature accents. Click any swatch to copy its HEX value.

Signature Accent & Tints
Emerald (Primary)
#33E27A
Emerald Light
#75EA9E
Emerald Deep
#1BA955
On-Accent Ink
#05200F
Neutral Canvas & Surfaces
Jet Black
#000000
Deep Canvas
#0B0D0B
Dark Surface
#141814
Pure White
#FFFFFF
The 5 Theme Accents
Emerald
#33E27A
Azure
#4C9DFF
Iris
#9D86FF
Amber
#FBB534
Coral
#FF6F8B
Type

Typography System

Three distinct typographic roles: brand display, native UI, and immersive book reading.

01 / BRAND DISPLAY

Schibsted Grotesk

Used strictly for the official “resage” wordmark and prominent marketing headlines. SIL Open Font License (OFL).

resage companion
02 / NATIVE INTERFACE

SF Pro & PingFang SC

Default system typography for all UI components, buttons, navigation, and settings menus on macOS and iOS.

File Library · 48 Files Ready
03 / READING BODY

Literata & LXGW WenKai

Refined reading typefaces: Literata for Latin serif prose and LXGW WenKai (霞鹜文楷) for Chinese typography. SIL OFL.

“You have power over your mind — not outside events.”
Package

Download Brand Identity Kit

The complete pack includes all vector SVGs, 2000px transparent PNGs, and the official README reference.

Resage Official Brand Kit

Contains all horizontal lockups, vertical lockups, wordmarks, leaf emblems, dark & light app icons, and high-resolution App Store assets.

Vector SVGs 2000px Transparent PNGs App Store 1024 Icon Color & Font Cheat Sheet
Legal

Brand Asset Usage Terms

Basic legal standards governing the fair and respectful use of our trademarks.

  • Trademark Ownership: The Resage name, logo, leaf emblem, and associated visual designs are proprietary property created by Ming Lei (Mingcan Lei).
  • Fair Editorial Use: Journalists, media outlets, software directories, tech reviewers, and partners may freely use these official assets in articles, reviews, or integration guides discussing Resage.
  • Integrity & Modification: You must not alter the aspect ratio, redraw the paths, replace the colors, or combine the logo with other trademarks without prior written consent.
  • No Endorsement: You may not use the Resage logo in any manner that implies official endorsement, sponsorship, or affiliation where none exists.
  • Inquiries & Permissions: For special co-branding permissions or press inquiries, contact us directly at hello@resage.app.
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